Jonathan Beller Read Bio Collapse
Jonathan Beller is the director of the Graduate Program in Media Studies at the Pratt Institute in New York, and the author of The Cinematic Mode of Production (2006) and The Message is Murder: Substrates of Computational Capital (2017).
New York book launch: Jonathan Beller, The Message is Murder
with a response by Sebastian Franklin
As financial media, crypto-currencies may be seen as an extremely narrow medium of expression since rather than broad-spectrum cultural relations (as with Facebook) participants engage primarily in financial speculation, and only secondarily in the qualitative offerings of a rather limited number of projects involving notions of decentralization, AI, various investing formats, data storage, and the like. On the other hand, crypto, with its publications, slack channels, meet-ups, start-up spaces, etc., could be seen as abstracting and harnessing with participants the general form of social media. It therefore represents a pared-down and more crystalline platform template for potentially all activities that transpire on social media, but with an important twist: equity for media participants. Thus, in the most generous reading, crypto-currencies function as a medium that cooperatizes social relations by giving users a share of the value of the platform they collectively create, rather than extracting their subjective energies as quantum units of value that then belong to third-party shareholders. Participant ownership of tokens is not only a right to money, a quantity of value; it is equity in the platform—direct ownership of a share of the social product.
Cryptocurrency and Its Discontents