David Jablonowski
Hype Cycle

David Jablonowski
Hype Cycle

Galerie Fons Welters

Snapshot of an HSBC advertisement at London Gatwick Airport.
November 20, 2014

David Jablonowski
Hype Cycle

21 November 2014–24 January 2015

Opening: Friday 21 November, 5–7pm

Galerie Fons Welters
Bloemstraat 140
1016 LJ Amsterdam
Hours: Tuesday–Saturday 1–6pm

mail [​at​] fonswelters.nl

www.fonswelters.nl

Since 2008, artist David Jablonowski has been researching sculptural qualities of communication technologies in multi-media installations. For his second solo exhibition at Galerie Fons Welters, he continues this research with an investigation into the latest developments in digital marketing, data prediction and global trading. The series of “Prediction Columns” for example, derive from standard and shiny corporate displays. These large sculptures made up of stacked clear plastic boxes, glass and LED panels, contain a selection of texts and objects selected through digital search algorithms. Google saves Internet users’ browsing patterns as a source for mining data in order to create fine-tuned advertising, that most of know as “You may also like.” In Jablonowski’s series, the algorithm has quite directly informed the selection of different elements for the work, while simultaneously showing its disorder. Similarly, the title of this exhibition Hype Cycle refers to future predictions, as it is a graphic tool, used by IT advisory company Gartner to visualize and determine technology’s promises: describing its course from maturity, adoption and social application.

Juxtaposed to these shiny displays stands a 150-year-old wooden transport wagon. Out of place, out of time, a sense of nostalgia and archaism hovers over this object. While the “Prediction Columns” seem to be a manifestation of an unlived future, the wooden car here seem frozen history, it has outrun its function and no matter what upgrade, the hype cycle here no longer counts.


David Jablonowski (b. 1982) lives and works in Amsterdam. He was a resident artist at De Ateliers in Amsterdam and ISCP in New York. In 2014 his ongoing series “Hello Prediction!” was exhibited at ArtCologne, Cologne; Lüttgenmeijer, Berlin and Galleria Raucci/SantaMaria, Naples. Recent solo exhibitions include Prosumer, Gemeentemuseum The Hague (NL, 2013); Tools and Orientations BALTIC, Newsgate (UK, 2013); Blue Greens, Westfalischer Kunstverein Munster (DE, 2012); Many to Many (Stone Carving High Performance), Dallas Contemporary (USA, 2011); 1.33:1, Hard Copy Display Sequences, Multi Channel Projection at Comma 30 Bloombergspace London (UK, 2011); Material Kontingenz at SMBA (Stedelijk Museum Bureau Amsterdam), (NL, 2010); and Imposition, Schaufenster of Kunstverein Duesseldorf, Germany (DE, 2009). Furthermore Jablonowski’s work has been exhibited in group shows in Museum Haus Lange / Haus Esters, Krefeld (DE); Galerie im Taxispalais, Innsbruch (AT); Stedelijk Museum Schiedam (NL); De Vleeshal, Middelburg (NL); ZKM, Zentrum für Kunst und Medientechnologie Karlsruhe (DE); Stedelijk Museum Amsterdam (NL); Museum De Hallen, Haarlem (NL); and Kunsthalle Basel (CH). 


Further reading at www.moussepublishing.com and itunes.apple.com

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